Cool pic but damn this is 3 hours long. Didn't realize that. Seems like 3 hours is the new 2 hours for movies.
"Christopher Nolan’s “Oppenheimer” is opening everywhere on Friday July 21st and will be available in more formats than you can shake a stick at.Nolan shot the entire movie using IMAX 65mm format film camera with the movie set to be released on IMAX 70mm, regular 70mm, IMAX digital, 35mm, Dolby Cinema and more. Of those, there’s no question – the best format to see the film in is IMAX 70mm which plays at only a few locations around the globe."
Good grief, there is a Wikipedia entry on it: https://en.wikipedia.org/wiki/Barbenheimer
What marketing genius put these two things together? They obviously didn't work at Budd Light
The Wikipedia entry makes it seem pretty organic and more of a social media phenomenon than an intentional marketing ploy.They'll need every extra $ this produces with a strike doubleheader that's about to be a thing.