Is this Oppos new direction?

[alangouger]

https://www.oppo.com/en/smartphone-find_x

Is this Oppos new direction?

[AVSMike]

Not a new direction for them. They have been in the phone business for a while. Really big in China. I think they are the second largest phone manufacturer there.

[alangouger]

The cell phone industry must be more lucrative than BD players.

[AVSCraig]

The cell phone industry must be more lucrative than BD players.

They sold a lot of players, but I'm guessing that competition from Panasonic, Sony and others hurt them. For a long time the Panasonic UB900 was a better player. It's still top notch ( I have one ).

[AVSMike]

The cell phone industry must be more lucrative than BD players.

Much larger market and a lot of people upgrade phones every year or every other year.

[AVSCraig]

Much larger market and a lot of people upgrade phones every year or every other year.

That too. Maybe 4K BR players were just a tiny part of the business, with more headaches than profits.