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Netflix gets way more viewing time than rivals

Netflix gets way more viewing time than rivals
« on: July 06, 2017, 09:06:08 AM »
I'm not surprised by this: A ComScore report has revealed that Netflix gets more viewing time in the US than rivals Amazon, Hulu and YouTube combined.

http://advanced-television.com/2017/07/06/us-streams-netflix-more-than-hulu-amazon-youtube-combined/

Re: Netflix gets way more viewing time than rivals
« Reply #1 on: July 06, 2017, 09:26:01 AM »
When it said Netflix is the standard choice in 54% of homes, does that mean Netflix is now more popular than cable?

AVSCraig

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Re: Netflix gets way more viewing time than rivals
« Reply #2 on: July 06, 2017, 10:22:19 AM »
When it said Netflix is the standard choice in 54% of homes, does that mean Netflix is now more popular than cable?

" The data shows Netflix holds a 40 per cent share of total viewing hours of an OTT service " - what's an OTT service ?
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Re: Netflix gets way more viewing time than rivals
« Reply #3 on: July 06, 2017, 11:33:16 AM »
" The data shows Netflix holds a 40 per cent share of total viewing hours of an OTT service " - what's an OTT service ?

Over-the-top content (OTT) is a term used in broadcasting and technology business reporting to refer to audio, video, and other media transmitted via the Internet as a standalone product, that is, without an operator of multiple cable or direct-broadcast satellite television systems (so-called multiple-system operators) controlling or distributing the content.

From:
https://en.wikipedia.org/wiki/Over-the-top_content


I guess Netflix, Hulu, Amazon Video, ETC... are all OTT.


AVSCraig

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Re: Netflix gets way more viewing time than rivals
« Reply #4 on: July 06, 2017, 12:24:40 PM »
Ha - that's funny ! I would call " Transformers " movies ( and similar ) " Over The Top " content.  ;D
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